About Us

 

Photo taken by: Victoriaephotography

 Deany Beauty began as a dream inspired by faith, purpose, and a desire to make a difference. At just 22 years old, Carldine embraced her entrepreneurial journey with the release of Victory, a 21-day devotional that reflected her unwavering belief in God’s guidance. As she navigated her 20s, the Lord expanded her vision, leading her to the beauty industry with a mission to create something truly unique.

While exploring the world of cosmetics, Carldine noticed two glaring gaps: the lack of affordable, vegan, and cruelty-free options for the everyday woman and the absence of product names that aligned with her Christian values. With this revelation, she felt called to develop a brand that would not only meet these needs but also inspire women to embrace their inner and outer beauty.

In January 2022, Deany Beauty was born—a name rooted in love and family. “Deany” was a childhood nickname gifted to Carldine by a dear classmate in the 5th grade, and it’s a name her close family and friends continue to call her to this day.

At Deany Beauty, our mission is to remind women of their inherent beauty, even without makeup, while offering high-quality, fun, and inspirational products that reflect positive values. Every product is crafted with care, ensuring it is vegan, cruelty-free, and accessible.

Today, Carldine is 29 years old, and desires to inspire other young girls and women that God has a purpose for their life!

 "God is within her, she will not fall." Psalm 46:5